Kellan told press, “Our first campaign was really sexy, got your attention. This one is more about the line, the feeling of the line.”
“I worked alongside a stylist and the photographer to create looks that brought the relaxed philosophy of the brand to life and also looked great shot against the setting sun, he added. “L.A. is known for its casual luxury look which is a constant influence to both brands, so we wanted to be sure the styling reflected this aspect.”
Bringing out the big guns, Dylan George and Abbot + Main have enlisted Kate Upton and Kellan Lutzfor their Fall 2012 ad campaign.
The Sports Illustrated Swimsuit Issue cover girl and the “Twilight Saga: Breaking Dawn” stud both look breathtaking in the newly released California Dreaming images.