She’s one of the top names in the modeling industry, so it’s no wonder Jordache chose Heidi Klum to front their new publicity scheme.
The “Project Runway” babe will be featured in the new ads and commercials ahead of the new collection launch for the fall.
Jordache president Liz Berlinger told press, “Heidi’s beautiful and a great businesswoman and designer, and she also turns out to be an amazing dancer with great stamina.”
“She danced from 10 in the morning until midnight in 5-inch heels. I’d have a hard time walking down the street in the heels she was wearing.”
Ms. Berlinger added, “We’re pushing a young missy product here, and Heidi is a great fit.” Klum’s ads will appear in women’s magazines and cable channel commercials.
Photo Credit: Jordache