Paris Hilton Peddles "Fairy Dust"

Out peddling her latest product, Paris Hilton presented her magical new fragrance "Fairy Dust" at the Macy's Woodbridge Center Mall in Woodbridge, New Jersey on Sunday (November 30).

Looking ever-so-glamorous, the former "Simple Life" starlet greeted the crowd of anxious fans who waited over 2 hours to catch a glimpse of the heiress, as her arrival was delayed due to the heavy rains.

During a previous "Fairy Dust" promo stop, Miss Hilton was asked how she sees herself, to which she replied that "she thinks of herself primarily as a businesswoman and as a brand, adding that she's worked very hard to build her 'Paris Hilton empire.'"

Paris went on to tell that the fairy concept behind her latest fragrance was her idea, telling press: "I've always loved Tinker Bell, the fairy, because I love fairy tales, and I just thought it was really magical."

Continuing on, Hilton adds, "My life is exciting. It's also a lot of hard work and it's a lot of pressure that comes along with it, but it's, it's a great life and I feel really lucky."

Gossip Girls

Enjoy the pictures of Paris Hilton promoting her new fragrance (November 30).